Mon, 11 April 2016
Today, I interviewed Laurie Satran. Laurie is the Social Media Strategy Manager at STARR Restaurants. This is a restaurant group that owns a number of different restaurant types meaning that Laurie is marketing on social media for all of them-- none of which are the same. You'll hear about this and the different strategies and approaches used for each, which is very different to marketing for a chain. You'll hear the story of her career, which does include quite an exciting stint behind the scenes of The Real World. You'll hear all about the lessons she's learned and overall, how to market to multiple audiences. Take a listen!