All the Social Ladies with Carrie Kerpen

My next guest is not someone you would describe as a media wallflower. Julie Roehm is the Chief Storyteller and SVP of Strategic Relationships at SAP. Before that she had a long history building huge brands at Ford, Chrysler and a brief stint at Walmart that was a pretty public failure. Take a listen to some of her stories and how social media might have played her story a little bit differently had it been around earlier.

Direct download: SocialLadies_162_JulieRoehm.mp3
Category:general -- posted at: 1:00am EDT

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