All the Social Ladies with Carrie Kerpen (general)

Special treat today guys... I've got Allison Kelley, the Director of Digital and Mobile Marketing at Amtrak. She's on the show today talking about how Amtrak uses data to not only increase their bookings, but also get an really good in-depth understanding of their customer. Take a listen. 

Direct download: SocialLadies_205_Allison_Kelley.mp3
Category:general -- posted at: 12:30am EDT

Okay you guy, so it's very rare that I totally geek out and fan girl over a guest but this next guest, I totally did. Heidi Zak is the co-founder and co-CEO of ThirdLove, which is the fastest growing and most disruptive brand in the lingerie industry. I know it, because I wear it. I love ThirdLove. I love the fit, I love feeling like I'm not wearing a bra, and I think this brand is going places. Take a listen!

Direct download: SocialLadies_204_Heidi_Zak.mp3
Category:general -- posted at: 1:30am EDT

Guess what you guys? Today I get to interview one of my biggest business girl crushes, Andrea Brimmer -- who is the Chief Marketing Officer at Ally Financial. You are going to LOVE her three moments of her career and you're gonna so identify with them. No matter what stage you are at your career, its all about learning how to give yourself confidence. Take a listen!

Direct download: SocialLadies_203_AndreaBrimmer.mp3
Category:general -- posted at: 2:30am EDT

You guys are in for a treat today! i am talking to Bobbi Rebell, who is the author of "How to be a Financial GrownUp: Proven Advice From High Achievers on how to Live your Life and Have Financial Freedom." But not only is she the author of that incredible book, she hosts a killer podcast. And she's gonna tell you all about how she grew that audience using social media. Take a listen. 

Direct download: SocialLadies_202_BobbiRebell.mp3
Category:general -- posted at: 2:30am EDT

Hey guys, today you're in for a special treat because I get to talk to Jennifer Pisciotta, who is the Vice President of Brand Marketing at Patrón Spirits -- the Number One luxury tequila in the world. You'll hear how they maintain cultural relevance and stay ahead of the game by leveraging new technologies and taking big risks. Take a listen!

Direct download: SocialLadies_201_Jennifer_Pisciotta.mp3
Category:general -- posted at: 2:30am EDT

Today I am excited to have on Rebecca Leonard who is the Strategy Director of Community Impact at TJX Companies. You'll hear the story of how Rebecca the day-to-day marketing at TJX and moving over to something she really felt passionate about through corporate social responsibility. And you'll hear a little bit about how can you too! Take a listen.

Direct download: SocialLadies_200_Rebecca_Leonard.mp3
Category:general -- posted at: 1:30am EDT

Hey guys. Today is a true Social Ladies interview because I get to talk to Melissa Musgrove, who is the Vice President and Head of Social Media at Regions Bank. What I'm most impressed by, aside from Melissa's passion and excitement around social media, is her ability to add quantifiable results to her social media efforts. You know, there's a lot of the soft stuff -- a lot of the humanization of brands, a lot of the story telling -- but there's a lot around metrics and showing the value of a customer on social media. Take a listen!

Direct download: SocialLadies_199_Melissa_Musgrove.mp3
Category:general -- posted at: 4:49pm EDT

Today I got to talk to Whitney Gonzales who is the marketing manager at Liingo Eyewear. Liingo is a very cool new start-up doing some very innovative things in the eyewear space. We talk about their work with micro-influencers as well as some of the new technology that they have coming out to make shopping online for your eyes and glasses better. Take a listen!

Direct download: SocialLadies_198_Whitney_Gonzales.mp3
Category:general -- posted at: 2:30am EDT

Hello everyone! Today is a great day because I am talking with Tara Peyrache, who is the chief marketing officer at True Religion Brand Jeans. I've been a True Religion brand fan for a long and I'm really excited to hear what makes the brand tick and what makes Tara tick. Take a listen!

Direct download: SocialLadies_197_Tara_Peyrache.mp3
Category:general -- posted at: 2:00am EDT

True story, I have a slight girl crush on Chief Marketing Officer at Keds, Emily Culp. I am impressed with her brilliance, with her passion around the Keds brand, and just with her overall positivity. You're gonna love her interview today. Take a listen!

Direct download: SocialLadies_196_Emily_Culp.mp3
Category:general -- posted at: 2:30am EDT